Bop It Extreme

I had the honor of designing the 25th Anniversary Edition of Bop It Extreme, celebrating a beloved classic while giving it a fresh, modern appearance. The goal was to honor the iconic look and feel of the original while reimagining the product for today’s audience.

This edition stays true to the high-energy, reflex-based gameplay fans know and love, featuring the classic five actions: Bop it, Twist it, Pull it, Flick it, and Spin it. From the dual handle form factor to the color placement and action shapes, every design decision was made to create nostalgia, while updating the product detailing to feel sleek, contemporary, and collectible!